Effective account management strategies can prove highly profitable, particularly in a competitive marketplace where acquiring good customers is a challenge.
In our two previous blogs here and here we looked at how an effective account management strategy can result in profitable decisioning. In this blog we look at what is required to deploy account management strategies.
In our previous blog we introduced the value of effective account management strategies. In this blog we continue to run through different account management decision areas. In our next blog we will discuss what is needed for an effective account management strategy.