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Marketing Solutions represented by David after David Ogilvy the Father of advertising and the pioneer of the A/B test. Represents out of the box, data driven thinking and ideas.

Customer Engagement

Solutions

Profitable Customer Engagement Solutions to improve share-of-wallet and increase ROI.

Use a data-driven approach to minimise churn and maximise profitability of customers.

Data analytics offers the solution to optimise your customer engagement strategy, improve your profits and increase your business revenue.

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Businesses often get trapped in their operational world. And whether you are implementing a new strategy or needing to streamline an existing one, data-driven customer engagement solutions are essential in optimising your approach and ensuring that you get the best out of the strategy.

INFOGRAPHIC: CREATING A DATA DRIVEN CUSTOMER LOYALTY OR REWARDS PROGRAME

A great summary overview of what you need to start a loyalty programme driven by data as well as look at where this data originates, whether company owned or external.

View Infographic

Customer Engagement Solutions

Make better decisions and enhance your customer strategy with any of Principa's Customer Engagement Solutions:

ARTIFICIAL INTELLIGENT CHATBOT
Provide an omnichannel, self-help customer experience with the award-winning AI platform, Atura.
MACHINE LEARNING FOR CUSTOMER GROWTH
Genius Customer Growth enables marketers to target those customers most likely to respond to a cross-sell or up-sell offering.
MACHINE LEARNING FOR CUSTOMER RETENTION
Use Machine Learning to identify which profitable customers are most likely to churn or are worth re-activating.
CALL CENTRE VIRTUAL ASSISTANT
Acting as your call centre agents’ coach, Agent X coaching bot provides your call centre agents with account information and treatment recommendations during each call in an engaging manner to improve call outcomes.
RIGHT TIME TO CALL
Use Machine Learning to predict the best time and best number to contact customers.
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Testimonial

“Principa has been our preferred analytics service provider for a number of years and has made a significant contribution to our volume growth during this time. We have experienced positive results from their analytics expertise, ability and turnaround times which has translated into higher lead responses, conversions and retentions. We are happy to recommend them as energetic, reliable and trustworthy partners.” Blue Label Data Solutions

Get in Touch

Contact us to discuss any of our Customer Engagement Solutions.

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