Working Wonders With MarketWise

How MarketWise Increased CTR by 400% and Conversion Rate by 153% for a Major South African Insurance Provider

Creating a Data-Driven Loyalty Programme

A great summary overview of what you need to start a loyalty programme driven by data as well as look at where this data originates, whether company owned or external.

A Guide To Using Data Analytics For Customer Acquisitions

In this guide, we discuss how advanced data analytics can be applied to the four areas of Strategy, People, Process and Technology to improve customer acquisitions.